AMERICAN GOLF

We worked alongside our client to develop many key projects, across many different areas of the business, creating the stunning and customer friendly designs that you see in store across the country.

Over our time working with American Golf we have undertaken the creation, production , distribution and fitting of the company’s main Iron Rack walls across all their stores, together with the introduction of branded individual driver stands or POD bases, designed to give the customer a clear shopping experience.

With the help of our creative team we designed and developed the New Custom fitting Labs situated within stores, which incorporates all individual elements required by the instore golf fitting professional to provide a first class customer experience, together with clear signage for each brand and Lab location within the stores.

With the success of the new developments we are working closely with our client on the new store opening program, together with the development and creation of new exciting projects throughout the stores to further enhance the customer experience.

“Specific to retail stores, the imperative arises to deliver an authentic, seamless, branded shopping experience – from the most optimal shopper interactions with staff to zero points of friction in the shopping process. Those are the things that will establish one as a ‘retailer of choice’ and keep them coming back.”