The White Company - 'Billions of Little Adventures'

A JURASSIC EVOLUTION

It is always amazing to work with the Creative Team at the White Company and this project was no exception. We were asked to produce a collection of 3D dinosaurs’ skeletons to promote their ‘Billions of little adventures’ children’s window and theme focal areas around the store.

Once again our creative team set to work to create the individual templates for each dinosaur across all different size requirements. These templates allowed us to produce these individual beasts in 3D, but also allow for easy distribution in the flat pack form. The Plywood creations produced by CNC production inhouse delivered stunning display props for the clients latest campaign across their estate.

“Thank you once again Display Logic for a great delivery on this latest project, well done.”


The White Company


Marvelling at Blackpool's Madame Tussauds

BE PART OF THE MARVEL MANIA

This was a very exciting adventure for Display Logic’s 3D and Theming team with another amazing project working alongside Theme3.

We were approached to deliver the full theming, production and installation of Madame Tussauds Blackpool’s new leading attraction, Marvel.

This project incorporated a multitude of departments and skills from our in-house team to create the individual sections of this project.

The journey started from the themed concept, which was sent through to us, to allow our solid works division to form the working drawings for all our in-house departments to bring this design to life in full 3-Dimension.

Throughout the concept our printing department produced all wall vinyl coverings, bringing the blank walls together and forming the individual sections.

From the creation of the Comic Store – which saw the joinery department producing the comic stands, with comic inserts and acrylic fronts – to figure display stands.

Your walk continues through large printed figures into Thors’ Ice Cave which incorporated 3D sculptures from polystyrene stalagmites and stalactites encasing Thors’ large hammer.

From this you enter the streets of New York City where the Incredible Hulk bursts through the city walls sending taxis crashing into the railway bridge. This section had a large amount of joinery, theming and sculping, scenic artists, printing and onsite installation to create these amazing effects.

Spiderman watches the scene unfold from the Walls of the overlooking skyscraper which was produced on site in our workshops. This falls alongside the entrance to the GOTG section, which again was produced through the many departments within Display Logic.

An outstanding piece of work by the team to deliver this large-scale project.

“A high standard of work delivered in short timescales, well done Display Logic.”


Theme3


Alton Towers Hotel Arctic Rooms

THEMED 3D ROOMS EXPLORE NEW TERRITORY!

The continued development of Display Logic’s progression into the 3D and Theming arena has seen us working alongside one of the leading theming design companies.

We were approached to aid in the production and installation of the latest themed rooms within the Alton Towers Hotel resort.

Arctic Rooms is a design concept which incorporated several different themed furniture elements, pulling together the total Arctic Explorer concept in its full glory.

With short deadlines, our technical team worked to create the working drawings for our inhouse joinery department to begin the 18-room production of all the key room furniture features – this included head boards, bedside units, wardrobes, TV units and mirrors.

This project also saw the team move into metal work with the creation of the stunning globe and barber lighting features.

With all elements produced and colour sampling agreed, our spray shops delivered the required finishes to each individual piece, from bold colour to stain finishes – all was completed within our 4 spray booths.

With production complete, our installation and project team started work to deliver the full installation within each room, to strict guidelines and timescales, creating the perfect themed adventure for each little explorer.

“A high standard of work delivered in short timescales –  well done Display Logic.”


Theme3


VM & Display Show stand - Display Logic's very own

BE BOLD…….with inventive display solutions

Our inhouse teams were really put to the test again this year with a brief to produce the businesses’ stand for this year’s VM & Display Show in the Business Design Centre in Islington London.

The brief was given to our creative department to deliver a stand that fully showcases the inhouse services provided by Display Logic – in a fun and colourful way which would attract new and current clients to visit our stand.

The development of this year’s exhibition stand provided a twist on last year’s design and success. Our thought process led us to create individual coloured zones across the stand, providing a BOLD statement in a strong colour pallet, which was both attractive and eye catching to the show’s visitors.

The joinery, 3D and Acrylics department set to work to manufacture an array of different retail plinths in a collection of shapes and sizes designed to fully display retail merchandise effectively through every store. Together with these elements we created a selection of 3D features which showed different sculptures, large polystyrene letters and display props. This highlighted how these elements could be used in conjunction with traditional display methods to create features and interest within the store environment, providing a new depth to each display.

The print department showcased their work by printing a collection of bright and colourful prints on several different media, again to showcase the variety of methods and production finishes that Display Logic can achieve to deliver a stunning and effective look to any display.

The stand was delivered together with a marketing tag line of ‘BE BOLD’…. This was to highlight that, in the current ever-changing environment, retailers need to Be Bold in their thoughts for new season’s displays, attracting customers through the door with inventive display solutions.

A very enjoyable show which delivered some great conversations and meeting some fabulous people.

“They screamed colour with its coloured zones. BE BOLD – are the two words they live by, and so their stand lived up to that! The use of minimal props situated within its matching colour zones are a clever way of breaking up the floor space without disturbing the colour sector. Their use of hanging displays showcases the production of their capabilities which is a great way to visualise in person, like a showroom presentation.”


Design4Retail


The White Company Christmas Window Scheme

MAKE TIME FOR NEW CHRISTMAS RITUALS!

The Display Logic team were set the challenge of delivering a stunning, yet cost-effective, winter window scheme for both The White Company’s home and fashion windows, combined with a requirement for a different approach to their Children’s windows.

The fashion and home windows had a very specific brief to deliver a rustic, winter feel with striped white birch trees, creating a stunning forest environment which showcased the fabulous autumn winter product lines within the store. Festive lights were added within the design, and tree stump plinths were added emerging across the window space to provide different display levels to integrate all product elements in this natural environment.

The children’s theme saw our creative and printing departments coming together to create a fantasy land of winter creatures in a magical winter wonderland. We produced an array of Foamex trees combined with the woodland animals dressed in their winter woollies set amidst the 3D tree stumps and mannequins.

The team delivered a fantastic result again, using all of our in house departments to the full from the brief to in-store.

“Stunning windows delivered on time and within the budget restraints to all of our stores remained one of our key priorities; this was achieved and was met with great full service from Display Logic.”


Claire Cordell – Window Presentation Manager


Superwings in full 3D!

SUPERWINGS GETS THE FULL 3D TREATMENT

We were asked by our client to produce a 3.5 metre high Superwings toy replica – in only 3 weeks – for the Nuremberg Toy Fair in Germany to promote the range of Superwings characters to the trade and toy buying public. This impressive structure was located within one of the main entrances to the show which saw over 30 000 people per day viewing Superwings himself, providing a fantastic way to promote their brand.

From a toy replica, our creative team scanned and produced a workable 3D file which allowed us to mill the body structure from polystyrene blocks with our state-of-the-art machines, before our skilled inhouse sculptors hand-finished the detail within the character. He was brought fully to life with all paint and detail finish being added, creating every boys dream……

“The character is amazing, a real show stopper, with great attention to detail within a short timescale, well done guys.”



Santa comes to 3D life!

T.M Projects – ROYAL MAIL POSTBOX SANTA

Santa comes to (larger than) life in 3D!

Royal Mail installs its first-ever special Santa postbox! We designed and created this larger than life full 3D sculpted and painted Santa for T.M. Projects to help Royal Mail launch their ‘Letter to Santa’ campaign.

The initial brief from our client was to create a large, fun and jolly Santa Claus that would encapsulate the Christmas Spirit with a letter to Santa for children to be able to post, combining a fantastic focal point for the client to promote  #rmlettertoSanta within the Westfield’s Shopping Centre Stratford, London.

Our creative team worked closely with the client to deliver the feel and style that would produce the perfect look to the finished piece.

Concept 2D visuals were developed, with the team then creating a hand-sculpted clay model of Santa which we scanned utilising our in-house scanner facility.

Once scanned, the files were transferred through to our milling machine, which made light work of recreating the initial concept.

The raw material was taken by our talented Sculptures who produced some stunning work to complete a magnificent Santa adding fantastic paint detail, showcasing our 3D departments’ substantial talent.

5 Dec 2016 - Santa with friends 6

“Great Work! Santa looks amazing”


Royal Mail Group


GAP Instore Christmas Project

GAP INSTORE CHRISTMAS PROJECT

Glittering gold plinths.  3D Letters. Christmas Tree Stands and Graphics.

Our team worked to create this fantastic Christmas Pop up Store for GAP – bringing the sparkle back onto the High Street, and providing a fun and colourful concept for Christmas Gifting.

From the 3D large format glitter lettering to the purpose-built denim desk, which was complemented by manufactured MDF festive trees for bag and gift tag merchandising – delivering a stunning concept for this festive season with an array of inhouse processes used to manufacture and install this complete concept.

“We constantly rely on our suppliers to turn around great products for our instore seasonal display concepts and Display Logic have once again delivered!”


Matt Moss  – Gap VM Instore Experience Director


THINKING OUTSIDE THE BOX!

THINKING OUTSIDE THE BOX FOR GAP!

Our creative solutions for GAP’s Shoreditch Box Park store provide an unusual urban retail space that just goes from strength to strength.

Gap approached us with visual ideas for a new concept for us to fully manufacture alongside the designing and production of a selection of new fixtures & fittings for their Box Park boutique store.

This exciting project came with a short lead time and required all elements to be designed, manufactured and installed over a two-week time frame, with stunning results.

All of the fixtures were produced from solid maple timber that consists of 5 x 8 metre walls of fixturing. The concept really did see a move away from the laid back, casual style to a more trendy east end look.

“This is the essence of good pop-up retailing”


Retail Week


PAN AMUSEMENTS

PAN AMUSEMENTS

Display Logic’s 3D Impact division was approached to aid in the design, development and creation of a complete suite of dressed and themed characters for their range of specifically commissioned shooting galleries for shipment into the Far East amusement parks.

Our skilled in-house sculptors produced a range of clay bust forms which allowed us to create a selection of moulds in order to produce individual latex heads. From this, the artistic and creative team delivered the finishing fine art detail to create some amazing results – from a selection of cowboys which we located into a timeless attraction of the Wild West, and pirates for Dead Man’s Cove, the Pirate Adventure.

The team’s creative skills didn’t stop there with the development of the Professor Coggins character, along with his monkey and other inventions.

“3D sculptures and displays make any amusement park or museum experience Agile, Accessible, and Distinct.”